CLIM066 - Designing Effective Climate Communication Strategies

Course Description

In the urgent landscape of climate adaptation and mitigation, strategic communication is often the missing link. Without a well-crafted communication strategy, climate action policies risk falling short. This course equips you with the skills to strategically engage stakeholders and audiences, vital for effective climate action.

Through focused modules, you'll delve into the art of developing communication strategies tailored to your workplace or community.

Course Outline

In this course you will:

• Explore the evolving landscape of climate discourse, understanding its rapid shifts and implications
• Learn the core elements of effective communication strategy, emphasizing clarity of purpose and intent
• Gain practical insights into developing and implementing communication strategies for climate action initiatives
• Engage with guest contributors, case studies, and interactive sessions to deepen your understanding
• Blend asynchronous exercises with synchronous sessions for a comprehensive learning experience

Learner Outcomes

By the end of this course, you'll be able to:

• Grasp the intricacies and prerequisites for successful change management strategies within organizations
• Identify diverse communication strategies pertinent to climate action contexts
• Discern essential components of a climate strategy and translate them into actionable plans
• Harness climate communication best practices to refine audience understanding, message development, and delivery approaches
• Apply communication strategy concepts to craft a preliminary communication strategy tailored to your organization's needs

Applies Towards the Following Certificates

• Climate Adaptation Fundamentals Micro-credential : Elective Courses
• Professional Communication Certificate : Elective Courses