Global Learning & Language Centre

Global Workforce
Skills -
Digital Marketing Specialization

Unlock Your Potential for a Successful Global Career

Are you an international student seeking a professional development program in Canada? Whether you are starting your career or looking to advance, this program equips you with the digital marketing expertise and in-demand skills needed to excel in today’s global and interconnected job market.

Each module delivers an intensive and focused curriculum centered on digital marketing and e-commerce, ensuring you develop advanced competencies in areas like social media marketing, web analytics, digital communication, and campaign strategy. The program prepares you to navigate and succeed in the ever-evolving digital landscape, equipping you with skills valued across industries worldwide.

Beyond technical expertise, the program integrates career development resources to help you craft a compelling professional narrative, linking your previous education and experience to both the Canadian and global job markets. You’ll also refine key transferable skills such as interpersonal communication, intercultural competence, and critical thinking, all vital for success in today’s competitive workforce.

This program is your gateway to becoming a skilled and confident professional, equipped to thrive in the global digital economy. Whether you aim to build a career in Canada, leverage opportunities in your home country, or contribute to multinational organizations, this program empowers you to achieve your goals.

This full-time post-graduate level program is offered through the Global Learning and Language Centre at Royal Roads University. Students must maintain full-time status. In-person attendance is required.

FAQ for Global Workforce Skills

Field of Study Eligibility for Post-Graduate Work Permit (PGWP)

This program is aligned to the Field of Study requirement as outlined on the IRCC Website. 

CIP Code: 52.1404 Digital marketing

Program Benefits

Students will develop key skills across the digital, employability, and career development domains, ensuring they are well-prepared for a wide range of career opportunities in the global workforce. 

• Gain expertise in digital marketing, e-commerce, and related fields, aligning with labour market demands.
• Learn from instructors with real-world industry experience in digital marketing and analytics.
• Expand your professional network by connecting with peers and industry experts.
• Access personalized career development resources to craft your professional brand and resume.
• Prepare for success in Canadian and international markets.

Discover who this program is designed for and explore potential career outcomes here.

Micro-certificates

The Global Workforce Skills - Specialization in Digital Marketing program is comprised of three micro-certificates.

Interested in just one of these specializations? You can also complete individual modules and earn a micro-certificate to recognize your achievements.

Dates and Fees

Join us for Global Workforce Skills – Digital Marketing Specialization in January, April, or September. The length of the program varies depending on your start date. If you start the program in January or April, you will have a scheduled break in the summer and complete the program in 12 months.
An accelerated 10-month program is offered for students starting in September.